Meet the Staff - Dallas Piano Store

“Maestro” Bruno

Owner and CEO of Piano Gallery

William “Maestro Bruno” Santo is a successful business executive, innovative luxury marketer, accomplished pianist and experienced guest and seminar lecturer.

“Maestro” Bruno started selling New and PPO (premium pre-owned) Steinway Grands in 1974. During his 45-year career in the Music Industry he spent 21 of those years selling Brand New Steinway Grands. During his entire 45-year career he has sold PPO and used Steinway Grands.

Maestro Bruno purchased his first Steinway Model B in 1976. He so loves the Steinway Model B that he has purchased 7 New Steinway B’s for his personal use since 1976. During his 45 years in the Music Industry, in today’s dollars, he has sold about $50,000,000 in Steinway and Steinway Designed Pianos. About $30,000,000 of these sales were Brand New Steinway and Steinway Designed Pianos. His client list includes Pianists, Professors, Colleges, Universities, Performing Arts Centers, Churches and other institutions.

William “Maestro Bruno” Santo concentration of studies at Roosevelt University in Chicago and Arizona State University gave him an in-depth foundation in Business, Math, Music Composition, Classical Organ and Piano as well, as Quantitative Systems & Analysis along with Statistical Modeling. These skills were further enhanced with 3yrs of extensive studies at the graduate level in the field of Philanthropy at Indiana-Purdue University Lilly School or Philanthropy earning him a CFRM.

In the business world as an entrepreneur, William “Maestro Bruno” Santo has founded numerous start-up companies and developed many trend-setting concepts to capitalize on his vision. Throughout his career he has been involved in the marketing of luxury products, strategically pairing special events with Fine Arts Organizations and the Fine Arts Departments of Higher Education Institutions and working closely with University Presidents, Development Directors, and Donors to secure required funding for their needs. William “Maestro Bruno” Santo’s institutional efforts during a 13-year span working with educational institutions enabled him to secured over 20M in funds to helped reverse the deteriorating quality of pianos in Fine Arts Departments throughout the US. His methods in inventory analysis, the life cycle of Grand Pianos and Fine Arts fundraising are now the worldwide standard in the piano industry.

William “Maestro Bruno” Santo continues to work with Donors, Fine Arts Organizations, Luxury Product Merchants and Institutions of Higher Learning in his life-long commitment to strengthen the foundation of Fine Arts for our future generations.

JULIY DIVINE,

External Marketing Director

Juliy is the director of our operations. She started with the institutional division of Red Bird LLC in 2008. She is also the liaison for all institutions world-wide. She manages content and numerous external Web Sites throughout the world as well as purchasing the best used pianos for the company. Within the Social Media context, she contributes to the content of these sites. She has over 16 years’ experience in fundraising with non-profit organizations. Her responsibility extends to Red Bird’s and Concert Pianos Corporate Philanthropy. See our section on this site of our Corporate Philanthropy, and works with Thrift Angels a Non-Profit serving the Bowie, Texas Community.

GIOVANNA TERZAKI

General Manager- Sales

Giovanna is the General Manager of Piano Gallery and Head of Sales. Her career in piano started when she was only 5 years old and resulted to multiple Piano recognitions. In 15 years of Sales experience, 3 times “Sales” multimillion awards in Luxury industries, for her outstanding Sales skills and Performance, her extensive knowledge in piano established her as one of the most recognized Sales Professional in this industry throughout the US, while she is successfully driving our sales around the globe. She has gained recognition and respect by pianists and other Sales Professionals in various industries.